About firn

firn is for everyone who'd rather be outside than online.

The name says it all. Firn is the snow that survives the summer, the bridge between seasons, the part that stays. That's what we're about. Real life that doesn't happen in a feed, but on the trail, up the mountain, in the lake, on two wheels.

We make tees for people who ride, run, hike and ski, or just need to get out to feel alive again. Designs with a point of view, inspired by the Alps, made for people who call the outdoors home.

No algorithm and no AI will ever replace a sunrise on a summit or the first run of winter. So: less screen, more life. Get out there.

firn – good times outside.